Jacob McDonough: What to learn from Warren Buffett’s Capital Allocation?

- Jacob McDonough wrote his book in May 2020.
- The book covers Berkshire Hathaway from 1955 to 1985, from an investor’s point of view at the time.
- All three original businesses, the textile mill, Hochschild Kohn and Blue Chip Stamps, had basically failed by 1985, he said.
- Berkshire approved his quotes from the annual reports and letters and later sent a nice note on the book (published 2020).
- In Omaha he signs books at the arena on Friday and Saturday and at the airport on Sunday (2024).

What is Jacob McDonough’s book Capital Allocation about?
TL;DR: He wrote it in May 2020. It tracks how capital moved from the textile mill into better businesses, from 1955 to 1985.
Tilman Versch [00:00:00] Warm welcome to the Good Investing Talks podcast. I’m your host Tilman Versch, and the Berkshire meeting is coming again in a good tradition, I want to use the chance to share interesting events and interesting content about the Berkshire meeting on this channel in the weeks ahead. So here you can find invites to events that are happening on the ground or interesting content. I hope you enjoy it and please RSVP to the many events, thank you.
Berkshire’s early history through its financial statements
Dear viewers of Good Investing Talks. It’s great to have you back and also have you back for the first video in my new studio in Berlin and this video is about the Berkshire meeting. I’m very happy to have Jacob here. He’s written a book about Berkshire. Maybe you want to say something about the book. What’s the title? When you’ve written it, and what is it about?

Why did Jacob McDonough write and self-publish the book?
TL;DR: He could not find the data he wanted in other books, so he tracked down old annual reports and self-published on Amazon (2020).
It was the book he wanted to read
Tilman Versch [00:01:22] Sounds great. We’re doing this interview in a small series for the Berkshire meeting because we are both there and I’m really looking forward to seeing you again in person after we’ve seen us in the Engelberg Dorf meeting. What drives you to write such a book. It’s not like the usual topic, a young man writes about.

And it took quite a bit of time. I figured there might be some people interested in that data who don’t have the time to track it down and analyse it. So that was the inspiration behind it. I also self-published the book so that was also kind of exciting to me not having to go through an editor or a publisher and no gatekeeper. So I was able just to kind of write the book how I wanted and just put it right up to Amazon and see if anyone was interested.
Tilman Versch [00:02:30] And people are interested in it?

How did Berkshire Hathaway react to the book?
TL;DR: Berkshire approved his quotes quickly and sent a note a few months after he mailed copies (2020).
Berkshire approved the quotes and later sent a note
Tilman Versch [00:02:33] Yeah, it’s fascinating. We had our Zoom call in the community and five people showed up with your book or something like that. It’s great. And did Berkshire also help you with getting back with feedback on the sources you’re looking for?

What is the key takeaway from Berkshire’s early history?
TL;DR: All three original businesses had basically failed by 1985, the year the book ends.
Today’s Berkshire grew out of three failed businesses
Tilman Versch [00:03:23] So it’s Berkshire proved the book. That’s great. And what is like maybe your key takeaway from writing this book and from learning about Berkshire’s early history?

Where can readers get a signed copy in Omaha?
TL;DR: At the Bookworm in the arena on Friday and Saturday, and on Sunday at the airport (2024).
Signing books at the arena on Friday and Saturday
And more people are invited to get your book via the link below, or they can get it directly from you with assigning. What are the optionalities for this in Omaha?

Excited to meet people at the events in Omaha
Tilman Versch [00:05:35] So for the airport event viewer also add some details in our event schedule and otherwise may I think most people will find the arena. Is there anything you want to add that’s important to know about your book and writing about Berkshire?

Tilman Versch [00:06:13] Great. And if people want to buy you a book and get it signed. Come to the arena in Omaha. You are there at the bookworms. Thank you.

Tilman Versch [00:06:24] And bye-bye to the audience.

Book cover © Jacob McDonough.

